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Colombia’s Regional Corporación Valle de Cauca (CVC) is working with Rare in seven watersheds with 700 upstream landowners and 20,000 downstream water users towards establishing a reciprocal relationship where all contribute to conservation. Upstream landowners receive incentives for conservation and productivity support and downstream users contribute to local funds to support actions in the upper watershed. This project is already protecting over 1,000 hectares. CVC, Rare and partners have established agremeents to manage funds through a regional fund that will reduce transaction costs and improve on-the-ground interventions towards watershed protection.